In a bold and yet not surprising move, BMW Group, Daimler AG, Ford Motor Company, and Volkswagen Group announced a cooperative partnership to install thousands of quick charging stations across Europe for electric vehicles.

This week, the companies signed an Memorandum of Understanding to create a network of ultra fast charging stations starting in 2017 with an initial target of four hundred locations. The idea behind the network is to make charging for electrics as quick and as convenient as filling stations for internal combustion engined vehicles.

This planned network will immediately eclipse Tesla’s exclusive Supercharging stations and may very well be the catalyst for rapid EV adoption. While Europe is the first step, it won’t be long for automakers (and/or governments) to follow suit with similar plans for North America.

If you’re considering buying an EV, charging convenience has been the top consideration, but the tipping point will soon be here. If this partnership between automakers is any indication, it may be as early as 2018 in North America.

Let’s just hope carmakers don’t forget to build that important fun-to-drive factor into their upcoming electrics.

Image courtesy of BMW Group, Daimler AG, Ford Motor Company, and Volkswagen Group.

Published on Nov 29, 2016